Pro-Tips Provided by Baker and Designer Karina Ferrage of Karina's Confectioneries
We asked cake designer, Karina Ferrage to share her advice on what five pieces of advice she would share with anyone considering starting their own business. She says with a little bit of support and knowing your worth, you can do anything. Here are her five tips:
1) Find your niche
We all have a talent in something, it's just a matter of finding the thing that clicks for you.
Don't be afraid to reach out to people whose work you admire for advice.
Make friends with your local community of small businesses, they can be a great
source of support even if you're in different industries.
4) Don't let fear rule you
It's totally ok to be afraid when starting something new, just don't let the fear paralyze you and keep you from pursuing your passion if it's something you really want to do
5) Know your worth
It's very important to know your worth. Only you know how much effort, time, and
money you've put into your business and it's up to you to set the standards and
boundaries for your business. Don't be afraid to charge prices that are
commensurate with the amount of work you put into your craft. If you don't value
your product or your time, no one else will. The right customer will come along
and be willing to pay you for what you're worth.
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